Brazil 2014 Kicks off with Trucard

As Brazil prepares to host the world’s biggest football tournament, employee-owned papermaker Tullis Russell has once again produced its hotly-anticipated tournament wall chart for ‘football fans’ at printers, designers and paper specifiers around the globe.

The charts were produced using Tullis Russell’s Trucard range of SBS coated and uncoated cartonboard and have been distributed in the run up to the competition by merchant stockists of the range throughout the world.

The strikingly-designed, Brazilian-themed wall charts were designed by Lewis Design in Edinburgh and printed at MLG in Glasgow. To demonstrate the breadth and versatility of the Trucard range, the packs were produced using a variety of weights and product finishes including the recently introduced Trucard Bright White shade option, which is used for the main competition chart in the pack.

Printed in four-colour process throughout, each wall chart set comprises of a B1 sized competition chart, which is embossed, spot UV varnished and die-cut – two gloss laminated team sheets featuring kiss-cut pop-out flags which you use to track your team through the different stages of the competition – and a robust outer sleeve printed on Trucard 0 matt uncoated.

Malcolm Sinclair, Export Sales Director at Tullis Russell

commenting on this year’s wall charts said, ‘The football wall charts are always extremely popular with our customers and their clients – but they also give us the opportunity to showcase the great results Trucard can achieve. This year’s charts are no exception, we’re delighted with the result and response from customers.’

Trucard is distributed in South Africa exclusively by Papersmith & Son. Papersmith will be running a competition through its Facebook and Twitter pages where clients can ‘share’ or ‘retweet’ their post about the wall charts, and stand a chance of winning their very own wall chart for their offices.