Primera Introduces LX2000e Color Label Printer

Primera Technology has announced its new LX2000e Color Label Printer. LX2000e is Primera’s fastest-ever desktop colour printer. It produces labels at speeds of up to 152mm per second – about 25 percent faster than Primera’s best-selling LX900e Color Label Printer. Large, separate ink cartridges for cyan, magenta, yellow and black keep the cost per label low. Other features include pigment-based ink for stronger resistance to UV light, chemicals and water, built in ‘pizza-wheel’ cutter, colour display, viewing window to see label stock levels and wired Ethernet or USB 2.0 and wireless connection options. ‘LX2000e represents an entirely new product class in desktop label printing,’ said Mark D. Strobel, Primera’s vice president of sales and marketing. ‘With large ink tanks we can offer an extremely competitive cost per label. We have pigment ink that has far more resistance to water, chemicals and UV light. Print quality is superb. Add to that our wired Ethernet or USB 2.0 or wireless connection options, along with 210mm print width and you’ve got everything most companies would ever need. With LX2000e, there are only benefits and no compromises.’ Typical applications include product labels for coffee, wine, water, bakery, confectionary, meat, cheese and hundreds of other specialty and gourmet foods. LX2000e is also ideal for private labelling, test marketing, pre-press proofing and retail labelling. For those who need a GHS compliant label solution, LX2000e is the perfect choice. With its pigment ink and Primera’s Tuffcoat Extreme PolyJet material, LX2000e has already passed Section 3, BS5609 testing. The testing included removal of print by adhesive tape, abrasion resistance and permanence of print evaluations under extreme conditions, including exposure to UV light and repeated salt spray and immersion. The material and printed images from LX2000e passed in all three categories. Printer drivers are included for Windows Vista/7/8, along with Bartender Ultralite Software and NiceLabel SE (for Windows) to format label designs, add barcodes, QR codes, etc. Most other popular graphic design programs for Windows can be used to design and print labels. Qualified substrates include many different inkjet label materials, including Primera’s exclusive Tuffcoat Extreme white and clear polyester and white BOPP, as well as the new Tuffcoat Extreme PolyJet. Paper labels are also available in high-gloss, semi-gloss and matte finishes. It is available now from Primera’s authorized resellers and distributors worldwide.